JUST EGG JIANBING GUIDE

Eat Just wanted to make their 100% plant-based JUST Egg product accessible to everyone, so we decided to make the JUST Egg available with one of China’s favorite egg breakfast/snack food: the jianbing. We partnered with local street jianbing vendors to offer 100% plant-based jianbing on their menus and created a digital map guide to guide jianbing fans to their nearest JUST Egg jianbing.